Resolving Consumer Preferences in Retail

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A recent analysis of retail sales in the city revealed that stores offering discounts have surprisingly lower customer traffic during the peak shopping season. Moreover, a certain retail expert suggested that consumers are less drawn to sales as they seek quality over price.

This raises a question: How can discount stores see such a decline in customer numbers during a season when discounts are typically expected to boost traffic?

Consumers might be unaware of the discounts offered by the stores.

High-quality brands that do not offer discounts might attract more customers.

Discount stores may not be marketing their sales effectively.

The overall economy has improved, leading customers to prefer high-end retail.

Shoppers may be prioritizing online purchases over in-store sales.

Hint

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