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CFA Level 3
Portfolio Management and Wealth Planning

Behavioral Factors Influencing Investment Decisions

Very Hard Private Wealth Management Behavioral Factors

As a private wealth manager, you are advising a client named Daria, a successful entrepreneur who recently sold her business for a substantial profit. Although Daria is financially secure, she has always been risk-averse, preferring to keep her investments in conservative vehicles. During your discussions, Daria expresses concerns about inflation eroding her wealth in the current economic environment. Notably, she shares that her mother, who took a very conservative investment approach throughout her life, experienced significant regret during her retirement years for not taking on more risk. Daria is facing a dilemma: whether to stick with her conservative approach or take on more risk to potentially enhance her portfolio returns.

Considering Daria's situation, which of the following behavioral factors is likely most influencing her decision-making?

Hint

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