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CFA Level 3
Ethical and Professional Standards

Evaluating Loyalty to Clients: Maria's Case

Medium Asset Manager Code Loyalty To Clients

Maria is a portfolio manager at XYZ Asset Management, responsible for managing a range of investment portfolios for high-net-worth clients. Recently, Maria received a lucrative offer from a competing firm that would significantly increase her salary. In light of this offer, Maria begins to provide her current clients with fewer resources and less attention, focusing instead on transitioning them to the new firm in the near future.

According to the CFA Institute Asset Manager Code, how should Maria’s actions be assessed in terms of loyalty to clients?

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