Impact of Voter Turnout on Campaign Strategies

In the 2020 presidential election, voter turnout was a significant focus of political discussion, especially regarding various demographic groups. According to the U.S. Census Bureau, the voter turnout among young people aged 18-29 was approximately 50% in 2020, reflecting a 5% increase from the 2016 election. Conversely, voter turnout among seniors aged 65 and older was about 70%, a slight decrease from previous elections.

Analyze the implications of these turnout rates for future election strategies by considering how political campaigns might tailor their approaches to different age demographics. Discuss at least two specific strategies that campaigns might employ based on these turnout rates, and provide a rationale for each strategy based on the trends observed in the data.