In the field of biochemistry, lipids play critical roles in biological membranes. One of the most prevalent types of lipids found in cell membranes is phospholipids. Phospholipids consist of a hydrophilic (water-attracting) 'head' and two hydrophobic (water-repelling) 'tails'. This unique structure allows phospholipids to arrange themselves into a bilayer, forming the fundamental structure of cell membranes.
Which characteristic of phospholipids primarily contributes to the formation of the lipid bilayer in cellular membranes?