Ethical Guidelines for Public Appearances

John is a portfolio manager who frequently appears as a guest analyst on a financial news network. During one of his segments, he provides his insights on various sectors and mentions specific stocks that he holds in his investment portfolio. After the segment, a viewer reaches out to him on social media, asking for investment advice on these stocks.

According to the CFA Institute's Research Objectivity Standards regarding public appearances, what should John consider before responding to the viewer's inquiry?